3 Tips to Reach the Right Audience with Mobile Programmatic
June 20, 2017| | in category Advertisers, Insights, Programmatic Comments Off on 3 Tips to Reach the Right Audience with Mobile Programmatic

Programmatic advertising builds brands. However what is not widely understood is that most programmatic technologies were designed for PCs/laptops and do not work on mobile.

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Widespace Selects eXelate as a Data Partner for Extended Reach of Mobile Campaigns
June 1, 2017| | in category Partners, Technologies Comments Off on Widespace Selects eXelate as a Data Partner for Extended Reach of Mobile Campaigns

eXelate will supply Widespace with data enabling Widespace to offer extended reach for targeted campaigns throughout the UK, France and Italy.

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