Widespace signs agreement with Webtech Media to service Brazil, one of the world’s largest mobile markets.
Widespace today announced its partnership with Webtech Media, to bring its brand mobile advertising technology to Brazil. The news means that Widespace will get access to Webtech Media’s advertising inventory and be able to offer mobile exposure to clients and brands, in one of the world’s largest and fastest growing markets.
“We are happy to announce Webtech Media as our new business partner. There is huge potential in the Brazilian digital advertising market and Webtech Media has a very interesting inventory portfolio. We will support them with our brand mobile advertising technology to deliver engaging premium ad experiences to smartphone users across Brazil.” says Patrik Fagerlund, CEO at Widespace.
Today there are 50 million smartphone users in Brazil and advertisers currently spend nearly $600 million* on mobile advertising. According to the latest estimates, mobile ad revenue is expected to increase by 500% in the next three years with Brazilian advertisers projected to invest $3 billion* by 2018.
“Our collaboration with Widespace is a natural step in our growth and we are excited to be able to utilise the full power of their advanced technology. Working together we will be able to offer the most compelling service for clients in this very fast growing mobile advertising market”, says Luiz Crispim, CEO of Webtech Media.
For Widespace, the agreement represents the next step in growing its global inventory to deliver the widest reach of quality publishers to its clients.
“This new partnership is a great addition to our wide array of publishers, and to the 200 million unique users that we can already reach on a monthly basis across Europe, the US and the MENA region” says Patrik Fagerlund, CEO at Widespace.
For more information, please contact:
Patrik Fagerlund, CEO at Widespace
Phone: +46 704 17 63 13